How to Optimize a Blog Post Following Google's Recent Update?

Optimizing the blog post is most important for publishing content. It helps in ranking on Google. It helps to engage people in the blog. It makes the content stand and improves the mistakes through writing. It helps to check the readability quality and gives a chance to make the content more standard and easy for the reader.

What Is Optimize a Blog Post?

Optimising the blog post is improving the post before publishing. It helps the post for ranking on Google. It makes the content more clear and readable for the reader by improving the mistakes.

Why Optimize A Blog Post Is Important?

Optimizing a blog post is important to get target audiences. It also helps in ranking. It helps to get more traffic and target audiences of the content. It sets a standard quality of content before publishing. It improves the mistakes we make through writing and makes high quality content for ranking after publishing. It helps other pages or websites to rank in Google view linking.

To follow the Step By Step: Before Press the publish button some steps are most important and they are given below:

Title/Meta Title

A title mainly shows the core topic of the paragraph. Before optimizing a blog post it must be checked if the title is ok. Usually, a title starts with a Capital Letter for every letter of the title. The Meta Title is the headline of a page. It is very important for optimization. It should be 50-70 characters long with space. It is given in the below of the blog but when someone will search they will search with the Meta title or it will be shown to audiences. The writer should give some interesting info cleverly with the main keyword so that the reader becomes interested in opening the link.

Description/Meta Description

A meta description is the main summary of the content. It attracts a reader to read the whole content. It makes the content clear to the reader. A Meta description is very important for optimizing the blog post. Usually, when people search in Google about the content they find Meta description first. The Meta description attracts the people who decide to stay in the content that’s why the Meta description should be conceivable to a reader. It is like an ad that attracts people to the product, meta description does the same thing. It should not be too long or too small; it has a standard size. Its length should be 120-160 characters with space.


Link is the thing that connects two things. It is very effective for building web pages. It’s like the address where we have a view in which the reader will find the content by searching. The target keyword should be in the link and the domain name usually has a URL. Its length is 6-8 words without stop words. Using stop word links and, in, etc will affect ranking so it must be avoided.

H1 to H6 Tag

H1 to H6 usually defines the headline serial. It’s like creating a list and bundling topics. It is mainly used to identify the headlines. The main heading is h1 and the subheading is h2 it goes serially from H1 to H6. H1 is the title of the page, it is only used once in an article. All serial must have to follow like after H2 and before H4, H3 will be used. It may go more like H5, H6 as long as the bundle maintains the serial. It is very important for readability and clear, quality content.

Post Category

Post The category is the selected section in which section the content writing will be. Every content has its own category like writing is a category. It is very important to optimize the blog post. It has a different characterization. We can say the category is like branches. It helps to understand which section of the content belongs to. There is a different type of category in a website, the writer has to understand the category type and have to select the right category for the content. It makes writing easier for the audience to understand the type of article.

Post Tag

A tag is a label attached to something for proper information. Post tag is used to categorize the post. Main words contain in tag posts which is important for branding and optimizing the blog post.

Image Title

Image title is used to recognize the image. It has to be relevant to the image. Image title is important for the audience; they will get a better idea by seeing the image. It is important for optimizing the blog post. Before publishing a post, the writer selects a relevant feature image for the article. It has a title that shows what image it is. The image title shows the information of the image which will help to understand the image more properly. Keywords should be included in the image title.


ALT Tag is an alternative tag that is used to describe more about the image tags. To write a good ALT Text images should be described as specifically as possible. It should keep it short. Keywords have to be used in it. But the images can’t be used as text. In ALT text images, pictures can’t be included. ALT Text length should be 110 -180 Characters with Space.

Link/Internal Link/Internal Linking

Internal linking means linking two pages or content together. It may take one content to another by clicking the exact link. It is very important for the website ranking and more traffic in content. To optimize the blog it is also very important.

Advantage of Internal linking

Internal linking has many advantages like it makes more page views. It helps especially in ranking in Google. It can improve the page to re-rank. Sometimes many pages are relevant to important pages but the view is low then we can connect the page's view linking. It increases page view and also helps in page ranking.

External Link/External Linking

External linking is linking another website with the content which is relevant to it. It is mainly a hyperlink that connects another domain. It usually connects other relevant websites to the writing. It helps in ranking the website and increasing the website view. Internal links only link pages where external links the whole website. That's why it is important for optimizing the blog post.

Anchor Text

Anchor text is mainly used for linking. It can also be called a hidden text. It is a word that connects to the main content as the click of the anchor text. It appears as a blue underline and when we click the word it takes us to the relevant link which is linked with the anchor text. Sometimes we find anchor text when we go to download anything. It is very useful for attracting more traffic to the website. It also helps in branding. Anchor text maintains relevancy, it has to be relevant to the main topic of source pages so it shows the importance of optimizing the article.

Readability Check

Readability is an important subject in optimising a blog post. It helps to get target audiences and also helps them to understand the main topic easily. It shows whether the content is quality or not. Readability can be checked by readability checker tools. In the readability check tool proper grammar, spelling, paragraph length, headlines are usually checked. These are the most important aspects of readability. If the readability is ok then it will be quality content and will be easy for ranking after publishing.

SEO Analysis

SEO Analysis is important for optimizing the blog post. By following SEO structure content can rank in Google easily. article limit, article title, main keyword, use of synonym word, LSI keyword, keyword density, etc are the main focusing subjects in SEO Analysis.


After finishing all the tasks properly the content is ready for the post. before publishing it should be re-reviewed the whole content. the meta title, image title, tag post, etc is properly used then it’s time for publishing.


To improve and make readable content optimize a blog post is most important. It makes content easier for readers. It also helps in search ranking on Google. We can improve the content writing by optimizing the blog post. It sets the writing quality of content before publishing and also makes the content easier to find for readers.

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